Produc5 Mistakes to Absolutely Avoid in Product PositioningBy Poornima Mohandas | 5 min readJan 15, 2021Jan 15, 2021
How to Elevate Your Thought Leadership ContentPhoto by Helen Cheng on UnsplashNov 28, 2020Nov 28, 2020
Customer Communication: What You Are Doing WrongBy Poornima Mohandas | 9 min readOct 20, 2020Oct 20, 2020
How to Build a Library of Customer Case Studies on a DeadlineBy Poornima Mohandas | 6 min readJul 27, 2020Jul 27, 2020
High-Visibility Product Marketing Projects You Can Drive on a Shoe-String BudgetBy Poornima Mohandas | 2 min readJul 9, 2020Jul 9, 2020
Survey Reveals How Product Marketers Are Dealing with the Coronavirus CrisisBy Poornima Mohandas | 2 min readJun 25, 2020Jun 25, 2020
6 Signs You Need to Hire a Product Marketer at Your StartupBy Poornima MohandasJun 1, 2020Jun 1, 2020
What Is Product Marketing and Why Should You Care?People often confuse product marketing with product management. While there should always be close collaboration between these two…May 15, 2020May 15, 2020